Joe Rufa is a Brooklyn-based art director and animator with two decades of experience across design, motion, and branding — for clients ranging from scrappy independents to some of the most recognized names in entertainment, tech, and culture.
He came up through graphic design and illustration — gig posters, logos, websites, album art — before an obsession with visual storytelling pulled him sideways into motion and 3D, each discipline informing the next. Alongside the commercial work runs a lifelong art practice spanning music, filmmaking, drawing, and writing.
Working as Houseguest®, he brings a rare mix of range and craft with an intangible feel for timing and taste that shows up in the details.
Let's Connect—
Services—
Art Direction & Design
Motion Design & 3D
Creative Direction & Branding
Broadcast & Title Design
Digital Campaigns & Content
Music Videos & Short Format
Illustration & Visualization
Clients I've worked with—
Netflix
PBS
HBO
Apple TV
TikTok
Uber
Sony Playstation
King Games
Japan Airlines
Luminary Podcasts
Patrón
Evolution Fresh
Food52


