King Games
Candy Crush Holiday
Social Content
Direction, 3D, Design, Animation
2023

About
A looping holiday animation for Candy Crush's social platforms — storyboarded, modeled, animated, composited, and sound designed start to finish. Made in Cinema 4D & Redshift. The headline here was that all of the classic Candy Crush characters were built out as 3D wooden toys using only flat vector art and some clever Redshift node materials that automatically pulled in the character colors making easy to quickly build out the scene.
Scroll down for some behind the scenes and character renders.
Credits
JOE RUFA—Direction, Design, Animation, Sound Design
JELLYFISH—Agency
AARON SEALE—Creative Director

Houseguest® Studios
© 2026 Joe Rufa. All rights reserved.
Behance
Framerate
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